About Big Data in Media and Entertainment – The New Hero in Industry The media and entertainment industry is all about art and employing Big Data in it, is a fine art. Science and Art are two opposite spheres of the world. But as it is proved in science that opposite attracts, the same is the case for both these fields as well. Big Data and Art together are proving that they complement each other quite well. The media and entertainment industry has seen a huge transformation through its linking with Big Data analytics. Big Data in Media and Entertainment
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