How are SEO trends going to help my business? Search Engine Optimization (SEO) is the set of best practices that will get your website to rank higher on a Search Engine Results Page (SERP) which results in more traffic to your company. These include technical aspects of your website as well as the quality of the content your produce. Successful SEO sews the seeds for growth. It can lead to: Higher rankings on a SERP More organic traffic to your website Increased conversion rate of customers More Profit! Don’t be fooled though. SEO is no simple key to overnight success. It will require time and effort
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